In recent years, there has been a paradigm shift in the Indian media industry. In terms of its scope, innovation, employability, and revenue creation, this sector has experienced remarkable expansion.
The Indian media and entertainment sector is predicted to develop at a compound annual growth rate (CAGR) of 13.9 percent from US$ 19.59 billion in 2016 to US$ 37.55 billion by 2022, above the global average of 4.2 percent, according to a report by the IBEF (India Brand Equity Foundation).
According to the research, the sector employed 3.5–4 million people in 2019 in both direct and indirect occupations. Mass adoption of this technology is inevitable given the advent of digitization and the government’s ongoing promotion of digital payments and consumption. The audience’s communication style has changed, which has affected societal transformation and the reach of communication. Media evolution merely keeps up with the times. There are therefore numerous opportunities that can be derived from this.
Numerous individuals are drawn to pursue mass communication as their area of study after completing their 12th grade because of the exciting growth chances in this industry. According to industry reports and emerging trends, earning a degree in mass communication from the best BJMC colleges in Greater Noida can open doors for you.
You should be aware of what it takes to become an expert in mass communication before opting to pursue it as your chosen career option.
What is Mass Communication?
Mass communication is one of the most dynamic and ever-changing fields. Although there are numerous theories and models that describe mass communication and its function in our society, we can understand it as a type of communication that involves communicating with large numbers of people and providing information to them for a better understanding.
Why get a degree in mass communication in India?
International news about social, political, cultural, and economic developments have long been covered by the media. Without such media presence and expansion, the nations of the world would exist in a vacuum.
According to PWC’s Global Entertainment & Media Outlook study, which provides an annual prediction for 2017–2021,
The Indian media and entertainment industry is prepared to advance past the trends in the international media sector.
The report states that India is the second-largest subscription TV market in the Asia Pacific region in terms of the number of TV households with subscriptions, newspapers are anticipated to grow from $3.56 billion in 2020 to $3.76 billion in 2022, book publishing is anticipated to grow at a 6.1% rate, radio is anticipated to experience the fastest growth among the traditional media at 14.7%, and the film industry is anticipated to grow significantly to become the third-largest cinema market. These predictions are heartening and indicate tremendous prospects in the future.
Digital media, which until five years ago was thought of as an another channel for the distribution of content, is now quickly establishing itself as a major source of income and an indispensable method of communication. In order to flourish in the digital landscape, organizations now have specialized digital media teams, plans, and budgets. This represents a fundamental shift in mentality and strategy and opens up new doors for professional development and career opportunities.
Mass Communication Careers
The field delivers excitement, difficulties, and great rewards with the appropriate kind of mindset and perseverance.
Sometimes, the glamour and lifestyle attached to the program draw students in, leading them to choose to enroll. However, only a small number of people actually comprehend the level of rigor, hard labor, uniqueness of employment, and lifestyle associated with it.
Following a BJMC degree in mass communication, some employment options in diverse disciplines include:
Print & Electronics media
- News Websites
- Journalists
- Editors
- Photo Journalists
- Designers
TV
- Producer
- Director
- Scriptwriter
- Cameraperson
Editor
Radio Production
- Producer
- Radio Jockey
- Scriptwriter
- Sound Engineer
- Editor
Cinema
- Director
- Art Director
- Cinematographer
- Scriptwriter
PR & Adverting
- PR specialists
- Copywriter
- Media Planners
- Creative Designers
- Brand Managers
- Event Manager
Digital Marketers
- SEO Experts
- SMM Managers
- Content Writers
Additionally, there are best BJMC colleges in Greater Noida where students can pursue advanced degrees in specialized fields.
Best IP colleges for BJMC requires to prepare for IPU CET BJMC exams to qualify for admission.
In addition to these employment alternatives, technological and industrial development on a global scale, paradigm shifts in media consumption and audience behavior across the sector, and the creation of new jobs and career opportunities are inevitable.
Mass Communication Courses
To build out a promising career in this constantly evolving industry, in-depth understanding of every subject is required. A well-rounded mass communication curriculum typically covers a wide range of topics in-depth, including
- Print journalism
- Electronic journalism
- Film studies
- Theatre
- Traditional media
- Public relations
- Advertising
- Radio production
- Television production
- Event management
- Communication theories
- Cinematography
- Photojournalism
It also calls for good language skills, societal change adaptation, and the ability to acquire new things.
Conclusion
A mass communication degree from the best BJMC college in Greater Noida like KCC Institute of Legal and Higher Education, which has ties with many media houses including Times Group’s,ABP News (Star News), Star India, Times Television, Thompson Reuters, Times Now, etc., opens up new career opportunities in fields like journalism, PR & advertising, marketing communication, etc.
With its connection to industry, it offers extensive advantages to students. The students benefit from an interdisciplinary approach to learning and get the chance to connect with dignitaries from many industries, including business, the media, movies, law, engineering, and technology.
FAQs
Q1. What is the average salary package after completing the BJMC program?
After completing the BJMC degree, the salary package ranges from INR 4.5 lakhs to INR 18 lakhs.
Q2. Is IPU CET BJMC exam is tough to crack?
The majority of the entrance exams including IPU CET are not a tough nut to crack. Students only need to prepare in advance and take advice from experts in the field.
Q3. Is Media Aptitude a part of the IPU CET BJMC syllabus?
Yes, Media Aptitude is a part of the BJMC entrance exam.
Q4. What is average cost of BJMC at best BJMC colleges in Greater Noida?
The average cost of BJMC is INR 75000-100000 per year.
What are some of the best colleges for BJMC?
- JamiaMiliaIslamia
- Indian Institute of Mass Communication
- Vivekanand Institute of Professional Studies
- Guru Gobind Singh Indraprastha University
- Institute of Management Studies
- International Institute of Mass Media
- Kalinga University